101 CONTINUED
VS
POPULATION (V2+): 36,376,090
HOUSEHOLDS: 14,915,000
TV MARKETS-EMs, DMAs: 40
# OF TV STATIONS: 329
(CONVENTIONAL+SPECIALTY+PAY)
HHs WITH ACCESS TO TV/VIDEO SERVICES: 14,840,000 (99.5%)
AD EXPENDITURE-MILLIONS: $13.5
HHs WITH ACCESS TO TV/VIDEO SERVICES: 119,900,000
# OF TV STATIONS: 1,386^
(CONVENTIONAL+SPECIALTY+PAY)
TV MARKETS-EMs, DMAs: 210
HOUSEHOLDS: 125,020,000
POPULATION (V2+): 315,620,000
AD EXPENDITURE-MILLIONS: $224.5
Source: Numeris Universe Estimates 2018-2019| Numeris PPM, Total Canada, Total TV, Mo-Su 2a-2a, Consolidated, All Locations, Fall 2018 (Weeks 3-16, September 10 to December 16, 2018)| thinktv Net Advertising Revenue (2017),| Nielsen National Television Household Universe Estimates 2018-2019; Nielsen Total Audience Report 2Q18| *Excludes Yukon, Territories and Nanavut